Jim Carrey’s Yes Man, click here for a larger view »
Check out the poster for the new Jim Carrey movie “Yes Man“. Try and tell me this isn’t heavily inspired by Barack Obama’s campaign posters and the overall style of art direction found on his site and in print. Aside from the soft blue gradient backgrounds and inoffensive sans-serif type, we are bombarded by the word YES, as in Yes, We Can.
This isn’t the first movie poster of late to take from the Obama school of design. I commented previously on Luke Wilson’s upcoming flick, and its poster. It’s becoming more and more apparent that the inspiration isn’t all about political rhetoric and civic responsibility, it’s a multi-sensory experience. Will we soon see these design trends trickle down into product, packaging, and maybe even automotive design? How far will Obama infiltrate our modern design culture? Remember the wave of iMac-inspired products back in 1998-99? Are we about to see the “Yes We Can-opener”?