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Star Wars Coffee

by Prescott | 2011.08.08 | brands & branding, national identities

This is awesome. From Thailand. That is all. via Parse »

2018 Winter Olympics Heading to PyeongChang, South Korea

by Prescott | 2011.07.06 | brands & branding, national identities

Olympic news you may have missed: the 2018 Winter Games will be held in the South Korea, in the border town of PyeongChang. (Not to be confused with Pyongyang*, the capital of shady-ass North Korea). Seoul, the South Korean capital, hosted the summer games back in...

London’s Olympic Torch Revealed

by Prescott | 2011.07.03 | brands & branding, Britain, national identities, politics

It was nearly a year ago that I wrote in few words about the call to design London’s Olympic torch. Well, after so much waiting, we’re ready for the torch to appear in public view. My first reaction is how austere the torch is. Following the famously...

DC Metro Hires Original Designer to Revise Map

by Prescott | 2011.06.06 | design, national identities, New York, politics, the industry

Lance Wyman at his studio What’s old is new again. Washington DC’s Metro has hired the creator of the transit system’s original map to design the latest edition. This means that designer Lance Wyman — whose work you have definitely seen — gets the...

Jack Daniel’s Revises Label, Tweaks Heritage

by Prescott | 2011.06.03 | brands & branding, design_packaging, national identities

I spotted an interested, and somewhat unexpected, article in today’s Wall St. Journal about Jack Daniel’s and their plans to debut a new label to their classic whiskey. The new label looks similar, but features some lightened verbiage. The previous and...

The Army’s Branding Manual

by Prescott | 2011.05.24 | advertising_print, advertising_tv & radio, brands & branding, design_print, national identities, politics, the industry

I suppose it is perfectly natural for the US Army, a large, highly visible, global organisation, to have a brand standards manual. Uncovered today from the folks at Core 77, we can see the Army’s Strategic Outreach Directorate, where logos, sounds loops, videos,...
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