Every culture has different rites and rituals for honouring the dead, and since ours is such a capitalist, money-driven society, it only makes sense that the dead are now being used as marketing tools.
eternalimage.net is a company which has signed up with Major Leage Baseball to put logos on coffins and urns, to forever preserve the fanaticsm of our dearly departed sports fans.
So here’s the question – sick or brilliant? We all know how fanatical people can be about sports, so why not. Then again, have a little decency. Personally, I think anyone obsessed enough to request a sports-themed coffin deserves to die as a matter of principle.