by Prescott | 2011.05.25 | advertising_tv & radio, brands & branding, design, design_product
People, we’ve been down this road before. Why does every celebrity and brand need a fragrance? Do you not realise that it does absolutely zero for your brand! If anything, it makes us think much, much less of you. That goes double for those of you outside the...
by Prescott | 2011.05.24 | advertising_print, advertising_tv & radio, brands & branding, design_print, national identities, politics, the industry
I suppose it is perfectly natural for the US Army, a large, highly visible, global organisation, to have a brand standards manual. Uncovered today from the folks at Core 77, we can see the Army’s Strategic Outreach Directorate, where logos, sounds loops, videos,...
by Prescott | 2011.05.23 | brands & branding, computers & gadgets, New York
Rumours abound today after a Wall St. Journal article highlights a possible deal to bring yet another Apple store to New York. This new supposed location, in Grand Central Terminal, will be a short walk to the flagship 5th Avenue store, and become Manhattan’s...
by Prescott | 2011.05.20 | design, design_print, the industry
[SWF]http://perezfox.com/archer/archer_player.swf, 550, 347,...
by Prescott | 2011.05.20 | video games
Title says it all. Sorry for the quick post, I’ll get y’all updated soon… via BuzzFeed...