by Prescott | 2009.01.31 | the industry, typography
Here’s a short little film about how Comic Sans, the font you love to hate, was created. What are your thoughts on Comic Sans? Are we the design community overreacting to its overuse? via the always-lovely Rocketboom...
by Prescott | 2009.01.31 | brands & branding, New York
I shouldn’t have eaten that Filet-o-Fish In a perverse, if not accurate, sign of the times, there is a new trend in New York: bankers, traders, and other Wall St. types are eating at McDonald’s to save money! Following the shenanigans in the banking and...
by Prescott | 2009.01.28 | brands & branding, national identities
At this moment, many brands are trying to find ways out of the recession hole which seems to be biting off bigger and bigger chunks out our economy. Maybe they should try new logos? image here » Well, maybe...
by Prescott | 2009.01.22 | advertising_tv & radio, brands & branding, national identities
Pepsi, my new favourite brand at which to lob grenades, (sorry Microsoft), has released a new spot charting the evolution of their product as it travels through the generations of Americans. The point, clearly, is to show that Pepsi endures — it transcends...
by Prescott | 2009.01.20 | design_web, politics
This may be a small touchpoint of greater happenings, but whitehouse.gov was changed at noon today. Out with the old, in with the new. PS, what do you think of the design for whitehouse.gov? Pretty sharp for a government site, methinks. I wonder if the team behind...