by Prescott | 2008.01.31 | advertising_print, brands & branding
Victorian Ladies love Coke Coke has been around quite a while, but evidence of the early days isn’t well known. In fact, it’s almost become the stuff of legend — the origin of Santa Claus, dodgy narcotics-laced formulas, the birth of modern branding, etc....
by Prescott | 2008.01.31 | design, the industry, video games
playing Guitar Hero in a swanky office, my kind of workplace I’m an idealist. Clearly. I have very strong opinions about what I feel an agency should be, and how it should be run. Today, however, I’m taking a look at what a creative workplace should...
by Prescott | 2008.01.30 | brands & branding, design_packaging
Celebrity branding has run amock. We’ve been saying this for a while, like when I wrote that post on brandcurve.com a while back. That’s not news, but if you haven’t quite realised the drama of the situation, perhaps take a look at this. Cracked.com...
by Prescott | 2008.01.28 | design
The Biohazard symbol is one of the most well-known and universal warning signs of modern society. The symbol, and the threat represented thereby, are respected and feared for the sterness and severity. But where did the symbol come from? A post turned up yesterday on...
by Prescott | 2008.01.24 | brands & branding, Britain, design
Ouch, more bad news for our favourite coffee juggernaut. An article in Britain’s The Independant points to a recent consumer research test wherein Starbucks scored on the bottom of table for taste and quality among UK high street coffee chains. In other words,...